Developing An Action Plan To Sell Your Home
Devolving an Action Plan! As a realtor, I have a lot of responsibilities. Every time I meet with new sellers I talk about the importance of developing goals and an action plan. There’s many different ways to go about selling your home. One way is to invest money to fix issues ahead of time and try to maximize the potential selling price. Some don’t want to put a single dollar into the property and sell “as is.” Others want to list for a more than they’re home is worth and don’t really care if it doesn’t sell fast. Some want to price the home to sell fast.
It’s critical to come up with a strategy and a plan from the very start. The most recent home I worked on was one the most dutiful listings I’ve ever had. It sold, sight unseen, in less than a day. ZERO DAYS on the market without a single showing! Multiple offers, and not a single person had seen the inside of the house. From the very beginning, the sellers and I had a plan. Our strategy was to fix the house up, declutter, simple staging, price it right, and sell it fast.
Put The Plan To Work
From the beginning I knew this was going to be a project. I knew the sellers main goal was have the house ready and on the market by July 1st. We had our first meeting May 29th. I had to coordinate things from the very beginning. New roof, new paint job, professional cleaning of the interior, coordinating with our contractor on repairs and updates, scheduling professional pictures, and making sure the home was 100 percent market ready.
Once this was all complete. Most furniture was moved out of the house and it started to feel bare. I brought some simple staging items over to give it a “homier” feel. This ended up looking great in the pictures. Its so important to make a potential buyer walk in and feel like they are home. To much clutter, and it gives a bad vibe. Too little, and buyers have a hard time picturing themselves living there. You have to be able to make it feel like a home.
Stick To Your Plan
We stuck to our strategy the whole time and the house went on the market on July 4th. At this point my job changed from being a coordinator to being a marketer, and assisting in negotiations. The first offer came in before I was even able to get my sign up! Not even a single call from the Realtor asking any questions. By the time I was able to put my sign up we already had two offers.
By early evening we had three offers and the sellers chose the best offer and signed right there. Anything is possible from here out but, it was a huge accomplishment. We came up with an action plan, stuck to our plan, and executed. When the house went under contract on the first day, it was a great feeling to know our plan and strategy had worked.
If there’s anything to remember its the importance of having an action plan and goals. As a realtor it’s my job to work with the seller and develop a strategy based on they’re needs. Communication is key! If your realtor is there just to put a sign up you need to question your realtor!